Email Marketing 101: Did Your Email Message Grab My Attention

I call it - Â"which Email Marketing messages will I read today and which Email Marketing messages will I delete without reading?Â"

or

Did Your Email Message Grab My Attention?

I have to play this game because if I read every Email Marketing message I received I would never be able write in this blog, attend to personal hygiene or do anything else for that matter.

So how does the game work?

It is pretty simple really. There are only three rules.

1. Scan the SUBJECT lines of emails in your inbox and see which Email Marketing messages grab your attention.

2. Only open the Email Marketing messages that grabbed your attention.

3. Delete t...
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