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Today's Online Advertising Tip

Email Marketing Secret: What Would Jesus Email?
I was not getting very far, and my list was pretty short, so I headed off to Starbucks. Maybe a grande latte, with a double shot, would help jolt my memory. I was standing at the coffee bar waiting for a sleeve when I saw a rather peculiar bracelet on the barista's wrist.


WWJD was all it said.


"What the heck did WWJD stand for?" I thought. "Wine, women, and Jack Daniels perhaps? No, probably some marketing attempt from some record shop or something."


Noticing my trance-like stare at the bracelet, the barista whispered, "What Would Jesus Do?" giggled, and disappeared to go find more sleeves."What Would Jesus Do?" I wondered. "What kind of a weird question was...


"Oh my god, I mean -- go...
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