Email Marketing Lesson: How To Stop Being A Bore With Your Email Marketing Messages
1. Boring Email Marketing messages don't keep your customer's attention.

2. Often, boring Email Marketing messages don't get read.

3. More often, boring Email Marketing messages get put right into the delete box.

Ouch!

But there is something that is worse than all of this.

***It makes me sad just to think about it.

--Boring Email Marketing messages

--often result in your customers

--hitting the unsubscribe button.

Double Ouch! :(

Why does this make me sad? (see my face above)

-If your customers don't want to hear from you again you have lost
permission to talk to them

-Cus...
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